7 reasons to use Facebook

14 Jan 2009 (Wed)

I’M RELUCTANT TO ADMIT THIS, but it’s true: I love to hang out in Facebook nowadays. I’m normally inactive on social networking sites, and I’ve quitted social networks when many strangers tried to add me as friends. However, I enjoy using Facebook and I’m fascinated by it for at least seven reasons:

  1. Business. When Facebook crossed the 100 million member mark last year, I began to explore and experiment with its features (wall, notes, links, photos, tagging, videos, events, groups, pages, etc.) and numerous third-party apps, with the intention of teaching them during my Web 2.0 workshops at NTU’s Center for Continuing Education.

    As Mari Simith of WhyFacebook.com put it, it’s a great place for promoting business: “Meet your peers. Find business contacts. Instant gate opener. Build relationships. Raise visibility. Develop your personal brand. Target your niche. Get rapid top Google placement. Place targeted ads. No cost marketing.” (See also: Tom Lindstrom’s Myspace Marketing Tips.)
  2. Ease of Use. Its interface is clean and uncluttered. If you know how to use Windows, you would know how to use Facebook. All you need is time (or a quick overview session) to discover its numerous features and third-party apps.
  3. Usefulness. Facebook interfaces seamlessly with hundreds (or thousands?) of useful third-party apps. These include popular Web 2.0 apps such as Twitter, Slideshare, Digg, Delicious, and Skype. My current favorite is the Philosophers + Philosophy app developed by Dr John Abbate from the University of Melbourne. It’s a marvellous way to add my favorite quotes and to discover the ideas of a new philosopher everyday.
  4. Lost Contacts. I found long-lost friends/colleagues (and they found me) through the “People You May Know” tool.
  5. New Contacts. I’ve been connecting online with very interesting people from all over the world. For example, my new online friend today is a Spanish priest in Russia!

    Fr Otets Burgos with the Bishop of Moscow and two children.

  6. Visibility & Transparency. What I say and do online are visible to my contacts. Likewise, what they say and do online are visible to me. What this means is I can easily introduce ideas/sites/other things to them and vice versa. This means we can co-discover (learn) about one another as well as many many ideas, sites and other things!
  7. Social Mission. I can easily create a Group, Page or Cause to get support for ideas that I strongly believe in, e.g. “Faith without reason is blind. Reason without faith is lame.” (See the Faith & Reason (Fides et Ratio) cause.) I can also contribute to causes that others believe in, e.g. Beth’s Birthday cause.
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Posted by J.K. in Collaborative, Discursive, Possibilities, Social Media | View Comments |

  • http://www.NETCoachAsia.com J.K.

    The photo above, by the way, was uploaded by Fr Otets to a Facebook group.

  • http://www.ariyes.net/ Ariyes


    So facebook is really a good place for a bussiness people!
    I am also searching for a good social network site so let me try this facebook for my bussiness!

    thank you!

  • http://www.tlmarketing.net/2009/01/12/myspace-marketing-tips Tom Lindstrom

    For internet marketers, Facebook and Myspace are excellent places to get traffic to their sites. Unfortunately, people use them wrong and get banned.

    They don´t understand that Facebook is a social media site, you should be social, join groups and discussions and share information not advertise directly.

  • http://www.NETCoachAsia.com J.K.

    Tom, you are right about social media sites and how we should be social and not advertise directly.

    Many people simply forget this: Very often what works on a face-to-face also works online. Whose words would you trust? Someone who tells you at first encounter, “Buy!” or someone who takes time to listen to you, respond meaningfully, and so on?

  • http://www.allanrouben.com/ Ernie Small

    facebook has definitely taken the world by storm (my mom recently asked me if i have an account). but, as a musician with 8 different myspace accounts, i’m wondering if it is the best networking site for music? after all, i recall that when i first heard about myspace it was about the music-networking angle….
    oh well, i guess i’m going to have to check it out.

  • http://www.NETCoachAsia.com J.K.

    Ernie, I don’t know whether Facebook (FB) is the best networking site for musicians. At the end of the day, it really depends on what you’re trying to do. For example: Do you just want to hang out with other musicians? Do you want to go where there are millions of people and make your presence felt/seen online? Could you work out some arrangements with FB apps such as iLike to feature your music among FB users?

  • http://limosuinesearch.com/ Cornelicatty

    More and more people are using social websites to market their business and products and services. As facebook is the social networking sites we use it frequently.

  • http://www.facebookster.com Facebook Application Developer

    Facebook offers a tremendous opportunity for those who are looking forward to earn money online. A lot of people in the past few years have earned a lot through Facebook applications by just using some simple strategies; the most important and vital one being making their Facebook applications viral and focused. The term viral application is a strategically term referring to applications that are very catchy and easy to use making the user addicted to it. This is the reason why the most successful and widely used applications on Facebook today usually are games, quizzes and planners.

  • http://www.shoot-me-now.com Katherine

    You know, a friend of mine sent an invite to join facebook – I have held off, but I have heard so much about it I think I will join. I have a “myspace” because I like to keep an eye on my children’s messages/friends/goings-on – sounds like facebook is the “myspace” for adults.

  • http://www.bebo.com/techiedude1980 Scott

    I’ve always been a bit wary of these social networking sites. But I hear so many people talking up Facebook these days, I might give it a try. An easy user-interface is always a good thing. Please tell me it’s not as cluttered as MySpace pages can get!

  • http://www.accuplace.com print & apply

    I heard that face book is the best social network site for the business people. It helps people to make money through online. So, let me also try this.

  • Jen

    10 reasons i will not join facebook

    10. i’d rather network socially than join a social network

    9. i think sending out facebook only invitations to birthdays etc is in poor taste and comes across as very rude

    8. i don’t care what Kai is doing right now.

    7. i’m still in touch with all the people from high school i care to be in touch with.

    6. facebook is not a verb

    5. i read somewhere it’s cooler to NOT be on facebook

    4. i don’t need to be reminded that somehow via the internet i’m still connected to people i don’t care to be connected to anymore.

    3. if i know everything that you’re doing/feeling/saying/reading/watching/thinking every half hour, i either won’t have anything to talk to you about in person or won’t care to talk to you about anything in person. either way there’s really no reason for me to maintain the friendship.

    2. i actually like asking people “how are you?”, “how was your day?” and “what’s new?” without having already read the answer somewhere.

    1. let’s be honest, it’s basically a blog for lazy people. and something newer will come along and like lemmings over a cliff, everyone will move on in due time. just ask the people over there at friendster and myspace. and the more people tell me i should do something, the more likely i wouldn’t be their friend on facebook.

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