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	<title>Comments on: Zoho&#8217;s All-in-one Notebook</title>
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	<link>http://www.clappingtrees.com/archives/2007/01/zohos-all-in-one-notebook/</link>
	<description>Using social media such as blogs, wikis, bookmarks and networks for business and education in Asia</description>
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		<title>By: ScotlandGuy</title>
		<link>http://www.clappingtrees.com/archives/2007/01/zohos-all-in-one-notebook/comment-page-1/#comment-29936</link>
		<dc:creator>ScotlandGuy</dc:creator>
		<pubDate>Thu, 16 Oct 2008 02:27:24 +0000</pubDate>
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		<description>Looks really impressive from the video clip.  And strange, that voice narrating sounds familiar, like the narrator of some computer-based training I&#039;ve taken recently.</description>
		<content:encoded><![CDATA[<p>Looks really impressive from the video clip.  And strange, that voice narrating sounds familiar, like the narrator of some computer-based training I&#8217;ve taken recently.</p>
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		<title>By: JK</title>
		<link>http://www.clappingtrees.com/archives/2007/01/zohos-all-in-one-notebook/comment-page-1/#comment-1853</link>
		<dc:creator>JK</dc:creator>
		<pubDate>Wed, 31 Jan 2007 09:38:53 +0000</pubDate>
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		<description>Aha! This (what Zoho has produced and what I have just posted) is a great example of the Fashion Permission (Web 2.0) cycle mentioned in &lt;a href=&quot;/archives/2006/10/all-marketers-are-liars/&quot; rel=&quot;nofollow&quot;&gt;Seth Godin&#039;s talk at Google&lt;/a&gt; last February:
&lt;ol&gt;
	&lt;li&gt;Make something worth talking about. If you can’t, start it over.&lt;/li&gt;
	&lt;li&gt;Tell it to people who want to hear from you.&lt;/li&gt;
	&lt;li&gt;They do what other people used to think of as marketing. They are the ones who spread the word; they are the ones who interrupt and tell their friends.&lt;/li&gt;
	&lt;li&gt;Get permission from these people to tell about your next fashion… You end up not trying to find customers for your products, but finding products for your customers.&lt;/li&gt;
&lt;/ol&gt;</description>
		<content:encoded><![CDATA[<p>Aha! This (what Zoho has produced and what I have just posted) is a great example of the Fashion Permission (Web 2.0) cycle mentioned in <a href="/archives/2006/10/all-marketers-are-liars/" rel="nofollow">Seth Godin&#8217;s talk at Google</a> last February:</p>
<ol>
<li>Make something worth talking about. If you can’t, start it over.</li>
<li>Tell it to people who want to hear from you.</li>
<li>They do what other people used to think of as marketing. They are the ones who spread the word; they are the ones who interrupt and tell their friends.</li>
<li>Get permission from these people to tell about your next fashion… You end up not trying to find customers for your products, but finding products for your customers.</li>
</ol>
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